Coffs Harbour Chamber of Commerce championing small businesses

Cath Fowler will share with you the top ways to turn marketing overwhelm into marketing success for your brand.

THE Coffs Harbour Chamber of Commerce is delivering two free events for individuals during Small Business Month this November.

“As the Coffs Harbour Chamber of Commerce, we know that the ongoing growth and success of the small business sector helps to drive our town’s economic recovery following the peak of the pandemic,” the Executive Team, Coffs Harbour Chamber of Commerce told News Of The Area.

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“While inflation, supply chain issues, and interest rate increases continue to cause ongoing challenges to the small business sector, Australian businesses still have plenty of positive momentum and we’re pleased to encourage business owners and employers to take advantage of the expert knowledge on offer at our two upcoming free events.”

The month’s first event features Cath Fowler sharing best-practice strategies from her 20-plus years in marketing.
Having created and implemented plenty of marketing plans throughout her career, Cath will share the top ways to turn marketing overwhelm into marketing success for your brand.

“Whether you’re a business owner that executes your marketing personally, you’re an in-house marketer within a business, or you’re looking to outsource this function and want a solid foundation on what to look for in a partnership, then this presentation is for you,” Cath told NOTA.

You’ll discover why ‘business to business’ and ‘business to customer’ marketing doesn’t cut it anymore, and receive some tips and tricks to maximise your results from video marketing, your website, social media and more.

The event includes a free breakfast and will be held at the Coffs Harbour Golf Club on Thursday, 10 November at 7am.

The Chamber’s second event of the month focuses on how businesses can benefit from the Coffs Coast’s Eco-Destination certification and the region’s growing reputation as an eco-friendly destination, for work and play.

“One year ago, Coffs Coast became NSW’s first certified Eco-Destination, growing the city’s green credentials for ecotourism and sustainable protection of our cultural heritage and the national treasures that we are known for,” said the Executive Team, Coffs Harbour Chamber of Commerce.

“Nature-based tourism operators have jumped on board and are already reaping the benefits of attracting the eco-tourist.”

One year on, opportunities are available for the wider business community to build on.

“Whether you directly operate in the tourism space or are working towards hiring talent interested in working in our beautiful city, come along to this Coffs Coast Business@Dusk event and find out more about how your business can support, leverage and benefit from the Coffs Coast Eco-Destination certification.”

This event is being held on Tuesday 29 November.

From 4.30pm you’ll hear from special guest Elissa Keenan, CEO of Ecotourism Australia, and a featured panel of local eco-certified businesses.

“From 5.30pm we’ll keep it casual with our ‘shake hands and make plans’ networking event,” said the Executive Team, Coffs Harbour Chamber of Commerce.

Here you can meet other local business operators and exchange ideas.

While networking, enjoy complimentary canapés, delicious tapas and refreshments, plus live music
This event is brought to you by Bishop Druitt College, in partnership with the Coffs Harbour Chamber of Commerce, Coffs Coast Tourism, Ecotourism Australia and sponsored by NSW Small Business Month.

For more information visit coffschamber.com.au.

By Andrea FERRARI

Speaker and special guest, Elissa Keenan, CEO, Ecotourism Australia looks at opportunities for Coffs Coast business people with the region’s eco-certification.

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